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Gun Producer Underneath Scrutiny After Texas Faculty Capturing (VIDEO)

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Gun Producer Underneath Scrutiny After Texas Faculty Capturing (VIDEO)


By Maura Sirianni
June 11, 2022

A now eliminated picture was tweeted by the corporate, days earlier than the varsity capturing, displaying a toddler dealing with one in every of its’ AR-15 type rifles.

Following the mass capturing in Uvalde, Texas, a employees member at Robb Elementary faculty petitioned a Texas choose to pressure gunmakers to sit down for a deposition, and to provide supplies associated to advertising and marketing, gross sales and income of AR-15-style rifles.

Georgia-based Daniel Protection made the AR-15-style rifle a gunman bought legally and used to kill 21 folks in Uvalde, Texas. The producer is now underneath hearth for the best way they allegedly market firearms to teenagers and youth with photographs of pop-culture icons and video video games. 

A now eliminated picture was tweeted by the corporate days earlier than the capturing at Robb Elementary Faculty, displaying a toddler dealing with one in every of its’ AR-15 type rifles. 

“For years now there’s been an organized marketing campaign involving the NRA, the firearms trade and the trade’s commerce affiliation focusing on youngsters,” stated Josh Sugarmann, Government Director of the gun-control group Violence Coverage Middle. 

Sugarmann says the gun trade must be held accountable for the best way it markets weapons, particularly army grade weapons. 

“It will probably vary from child-sized rifles, creating rifles in particular colours to attraction to youngsters. And the actual fact is that the trade thinks that is cute—they assume it is a advertising and marketing instrument,” stated Sugarmann. 

In 2014, the Nationwide Soccer League refused a Daniel Protection advert for the Tremendous Bowl as a result of it promoted weapons. 

Following the capturing in Uvalde, the gunmaker’s web site says, (partly):

“We’re deeply saddened by the tragic occasions. We are going to cooperate with all federal, state, and native regulation enforcement authorities of their investigations.” 

A pledge that will quickly be examined. Congress is asking Daniel Protection’s CEO, Marty Daniel, for particulars about how he operates, noting “aggressive advertising and marketing of assault weapons to the general public.” Nevertheless, the gunmaker maintains that its merchandise are marketed towards self-defense, capturing sports activities and freedom. 

“They’re the one trade on this nation that has that form of immunity,” stated President Joe Biden.  

Within the days following the Uvalde assault, President Biden claimed the gun trade is the one trade resistant to lawsuits, which critics argue is fake. 

In 2019, the Supreme Court docket allowed a lawsuit introduced by 9 Sandy Hook victims’ households in opposition to gun producer, Remington Arms. Remington manufactured the gun used within the 2012 bloodbath at Sandy Hook Elementary Faculty in Newtown, Connecticut, the plaintiffs sought to carry the corporate partially accountable, blaming its advertising and marketing practices.

In that case, the households settled with Remington for $73 million.

Now, Connecticut lawmakers, who efficiently sued Remington, simply filed a letter in search of paperwork and information from Daniel Protection. This petition was filed on behalf of Alfred Garza, the daddy of 10-year-old  Amerie Jo Garza who was killed within the Uvalde faculty capturing. Garza says is now his life’s mission, and his objective, to honor his daughter’s reminiscence by ensuring one thing like this by no means occurs. 





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